About Red Valley Financial
We are an independent fiduciary financial advisory firm committed to serving retirees, working families, and professionals who value long-term planning.
Our philosophy is grounded in the following principles:
Family Comes First
We place your interests first — always. Our first duty is to protect your family’s finances and ensure that you are on the right path for your financial future. Our second responsibility is to help you save and invest for your future.
Clear Communication
Financial planning should be understandable and transparent. We want to empower you to better understand your investments and how they work for you.
Long-Term Partnership
We focus on relationships, not transactions. Trust is earned and not given, and so from retirement income planning to small business financial strategy, our goal is to simplify complexity and provide steady guidance in every season of life.
Holistic Financial Planning
We are committed and dedicated to assisting you with your household investments and finances, from your workplace employment plan to your retirement accounts and home. Holistic financial planning is a comprehensive approach that integrates all aspects of your financial life—investments, taxes, estate planning, insurance, and retirement—into a single, unified strategy. Rather than focusing only on your investment returns, this method aligns financial decisions with personal goals, values, and life events, such as career changes and retirement. We are happy to offer guidance and recommendations through the changes that you encounter along the way.
Servicing Northern Arizona
We help working families, retirees, and investors in Sedona, Cottonwood, Clarkdale, Camp Verde, Prescott, Prescott Valley, Chino Valley, Dewey/Humboldt, and all over Arizona.
Meet Our Team
Dean Wilson
Financial Advisor | Series 7, Series 65, Life & Health Insurance
Dean has been working in the financial field since 1987. He is experienced with all kinds of investments and personal lines insurance, but specializes in retirement income and estate planning. He is the founder of Red Valley Financial.
Married, with two daughters and two step-sons, his hobbies include hiking, biking, travelling, and collecting and restoring vintage, motocross motorcycles.
Alexander Kozak
Registered Representative | Series 7, Series 66, Life & Health Insurance
Born and raised in Prescott, Arizona, Alec has been working with Red Valley Financial since 2023. Under Dean’s mentorship, he has been trained to follow in his footsteps and continue to manage the portfolios Dean has set up for the clients. In his off hours, he travels and hikes with his wife and daughter and paints, draws, and writes.
Chris Franko
Client Services | Operations Support
With over 40 years in the customer service field, Chris has been a financial planning assistant with Red Valley Financial since 2013. When he’s not assisting clients with paperwork, he enjoys hiking, exploring Arizona’s backroads, and spending time with his wife and two daughters.

